Saving money and cutting costs as a small business can be tricky—if you’re a startup in the early stages especially, money might be tight already. We’ve compiled a list of money-saving tips—ways for you to trim overhead here, and increase efficiency there, until your business is on its way to better financial health.
It’s what people first notice about your brand. It represents – and is – your brand. But how does your company logo affect the way your brand is perceived? A company logo is a symbol of your company’s identity. It creates the first impression of your company and expresses your company’s value all in one. People have learned to associate a brand’s logo with its values and character.